The Federal Trade Commission (FTC) issued warnings to over 700 companies, including Amazon and Walmart, demanding they crack down on fake reviews. The FTC said companies that fail to act will be fined up to $43,792 per violation.
- In February, an investigation by U.K. consumer rights group Which found multiple websites were selling fake reviews to third-party sellers on Amazon.
- In June, the U.K.'s Competition and Markets Authority launched an investigation to determine if Google and Amazon had taken sufficient actions to combat fake reviews on their platforms.
- That same month, Amazon urged social media companies to take additional measures to combat fake reviews.