GROWTH AND SUCCESS TIPS:
As I know so many of you guys are trying to create your own successful no-code businesses or initiatives, with some of you even creating your own no-code tools, I had to ask Emmanuel to offer some tips! Here's what he had to say based on his experiences as a successful no-code tool creator, who has also seen several companies achieve success using his platform.
Growth tips for both no-code business creators and those building no-code tools:
Relying on the community is key — both the tech community and the one you’re building for your product, Emmanuel notes.
“Bet on your community as much as possible. Rely on the community for help — that’s the only way to scale: ask questions on the forums, get coaching if needed [and so on].”
At the same time, engage your users through different channels while generating excitement around your project.
“Bubble’s grown a lot so far by testing different channels, and by creating a product people became fanatics about that inspired a very deep emotional connection. It can take a lot of time.”
Emmanuel adds that what helped him come up with good ideas for Bubble was simply talking to his users.
“I spent five years completely handling customer requests alone, and handled 20,000. Retroactively, I can see this helped me develop a deep understanding of what users want and are building.”
Tips for no-code business creators specifically:
Before building, make sure your product has solid foundations, Emmanuel emphasized.
“It’s about finding the right tool. Investigate the different tools to figure out exactly what you want. Ask the no-code community on Twitter for help, or the likes of Makerpad.”
Emmanuel says it’s especially important to think of the future while selecting the tool, however. “You’ve got to think 18 months from now on.”
After you’ve found the tool, Emmanuel advises setting aside time to truly learn it as well.
“Don’t jump too quickly into building because you could be screwing yourself over long-term.”
Tips for people specifically building no-code tools:
The “fake it until you make it” saying so commonly expressed in Silicon Valley is “very dangerous advice in no-code,” Emmanuel warns no-code tool creators.
“Be extremely straightforward and honest with what people can do with your tool,” he advises. “Misleading people about what they can do with your tool will only backfire in terms of growth.”
He continues, noting he’s seen several no-code tools mislead customers about what their products can truly do, which concerns him. “It hurts the no-code space,” he warns. “There is already a lot of skepticism from the tech community and engineers about no-code, and it just makes no-code appear illegitimate.”