Inside Podcasting - September 6th, 2019

Inside Podcasting (Sep 6th, 2019)

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1. I just discovered You Had Me At Black, a podcast "where Black Millennials tell the stories you won't see on TV." Narrative topics range from dating to dealing with family tragedy — sometimes in the same episode — and everything in between. The show recently launched an audio series in honor of PRIDE season that features the voices of black queer, trans & non-binary people (the show's producers are still accepting audio submissions). It was hard for me to stop listening to this one, but I had to get back to writing this newsletter. — YOU HAD ME AT BLACK

2. Hark, the second annual International Podcast Month has begun. This year organizers are focusing on marginalized voices in podcasting and have created an IPM playlist, which includes audio fiction, creator conversations, non-fiction content and RPG actual-play one-shots. The website also hosts a month-long blog, which is already populated with stories about voice narration, diversity "pod-therapy" and more. — INTERNATIONAL PODCAST MONTH

3. Follow Friday: Podcast host/reporter/producer/critic Gavin Gaddis, because he taught me something new. Gavin Gaddis posted a thread that — let's be honest — was a rant about how everyone on Reddit rants and rants. But he took it one step further by explaining that ranting invariably gives your Reddit post "upvotes" (and in turn, pumps it up for others to see). As a result, people game the system by cloaking their comments within rant-like frameworks, such as: "I’m frustrated at how charming and knowledgeable the hosts of@SpiritsPodcast are! They make me wanna listen to every episode and I only have so much time in a day!" 

Of course, Gavin does more than teach (and rant): his feed is a treasure trove of important retweets (that's how I discovered #6), funny stories, odes to food, odes to love, and links to important audio fiction stuff. You can also read Gavin's podcast reviews on The Pod Report, or listen to him on Tuned In, Dialed Up (a podcast he co-hosts with Wil Williams) or Standard Docking Procedure (a sci-fi sitcom pod). Gavin Gaddis: jack of all podcast trades, master at each.

4. "Veteran government broadcast and cable television executive" John Lansing has been named NPR's new CEO. A lengthy post from the organization explains that two of Lansing's immediate goals are to bring in more money from donors and attract new listeners, many of whom have moved over to podcast listening. According to the story, Lansing "wants to build on NPR's successes in broadcast news and entertainment to become even more dominant in podcasting and more prevalent in streaming." ln a tweet, podcast smart guy Nick Quah called the choice "conventional" — I'm sure he'll elaborate on that soon. — NPR 

5. Steve Pratt has published a story outlining strategies for podcasters on a budget (even if money is no object, it's good advice for everyone). Key takeaways: opt for fewer but better-executed episodes; consider shorter installments, and make a show that only YOU can create. 

6. If you'd like to scroll through a wonderfully LONG Twitter list of podcasts from black women, it's here. I've included just one of the detailed contributions below (clearly, there is no dearth of podcasts that fit the bill). 

7. Oprah Magazine has published a solid list of "The Best Spanish and Latino Podcasts for Learning — and Laughing." Oprah, if you're listening, please include Sobre Podcasting and Duolingo Spanish Podcast next time.

8. Empire-builder Mignon Fogarty (who I wrote about yesterday) needs your help. Call the number below and divulge your most despised word.

9. PRX is hiring for a slew of positions including a senior producer for Studio 360 (Brooklyn), a sales operations manager (Boston), and a director of brand marketing (Boston). Discover all the details and apply here.  

10. Look ma, I've been doing this long enough that friends are now sending me podcast-themed gifts! Happy Friday. 

This newsletter was written and curated by podcast junkie and recovered publicist, Skye Pillsbury. Over the years, Skye has crafted digital media strategies for brands like Yahoo! and Microsoft and worked regularly with media outlets such as the New York Times, Rolling Stone and NPR. Skye was famous for 49 minutes when she and her son were featured in an episode of Gimlet Media’s Heavyweight podcast. Follow her on Twitter @SkyePillsbury.

Editor: Kim Lyons (Pittsburgh-based journalist and managing editor at Inside).

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