Beyond his data-driven and high-grade insights, Tomasz Tunguz is known for his investments in Looker, ERPLY, Electric imp, AxialMarket, and Quantifind, in addition to his role in Google’s social media monetization team.
How Developer Marketing Parallels Consumer Marketing
Particularly as dev-led companies expand their footprint, it is important to understand that the apparent differences between them and consumer companies are not so great. Tunguz sees four parallels:
- Developer marketing is more brand-driven than meets the eye. Similar to...
The Parallels in the Culture Between the Two Category Defining Companies
Tunguz observed many similarities between Bridgewater Associates, a giant of private equity, and Netflix, the omnipresent media company. He uses Reed Hastings' book "No Rules Rules" to discuss Netflix, as well as Bridgewaters founder Ray Dalio’s book "Principles," and a memo to employees, to identify the core of Bridgewater’s philosophy.
Both companies place emphasis on...
