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Inside VR & AR

Inside VR & AR (Feb 18th, 2019)

1. USA Today has launched a mobile AR experience that highlights  Oscar-nominated costume designers. The experience is available on Android and iOS devices, and features costumes from movies including "Black Panther," "Mary Poppins Returns," and "Bohemian Rhapsody." — VARIETY

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2. Spanish airline Iberia will feature VR experiences on some of its transatlantic flights beginning this week. Ibera teamed up with startup Inflight VR for the project, which gives passengers the option to rent a VR headset and watch games, movies or other immersive experiences. —FORBES

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3. Immersive virtual reality therapy is proving helpful in treating phobias in autistic children. Researchers at Newcastle University have found that not only are VR immersive environments effective, but that the treatment is long-lasting for the children, and may be effective in adults with autism as well. — SCIENCE DAILY

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4. An Oculus Home update to the Rift allows user-created spaces to be included in its platform. Users can create virtual items in its 3D creation app and share them to the Home platform, or choose from the installed templates. ROAD TO VR

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5. Kellogg has developed a "virtual store" experience that immerses shoppers via headset while tracking their eye movement to determine how best to stock store shelves in brick-and-mortar stores. The idea is to give stores better information about how customers shop so they can arrange products based on where they're most likely to sell. — FOODBEV

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6. Medical software company Medivis has closed $2.3 million in funding to bring its SurgicalAR platform to Microsoft's HoloLens.  

7 VR Scout takes a look at Kabaq's AR menus which give 3D renderings of food before a diner orders it.

8. Engadget's reviewer says the $1,000 Vuzix smart glasses aren't quite up to snuff. 

9. The long-rumored VR Nintendo Switch may finally be happening. 

10. From r/virtualreality: A Magic Leap marriage proposal.

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This newsletter was curated by Pittsburgh-based freelance journalist Kim Lyons, whose byline has appeared in The New York Times, Columbia Journalism Review and other local and national publications

Editing team: Susmita Baral (editor at Inside, recent bylines in NatGeo, Teen Vogue, and Quartz. Runs the biggest mac and cheese account on Instagram).

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