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Inside VR & AR

Inside VR & AR (Mar 20th, 2019)

1. Scope AR has secured $9.7 million in funding. The  Series A round was led by Romulus Capital and included existing investors in the company, which develops immersive collaboration tools for enterprise customers such as Lockheed Martin, Toyota, and Boeing. Its cross-platform AR software supports a variety of use cases such as product development, assembly, maintenance, and repair as well as employee training. –  FORBES

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2. HP has unveiled its new Reverb Mixed Reality headset. Confirming previous rumors, the company today announced at the Game Developers Conference (GDC) in San Francisco that its new HMD would feature extremely high-resolution specs of 2,160 by 2,160 pixels per eye, approximately double that of competitor hardware such as the HTC Vive. It is expected to be available by late April for $599 (consumer version) and $649 (professional version). – ENGADGET

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3. After awarding a total of $5 million in grants to developers, Epic announced at GDC a further $100 million “no strings attached” MegaGrants fund. CEO Tim Sweeney says the money will go towards helping creators to develop Ureal Engine content and enhance the open-source capabilities for the 3D graphics community. – VENTUREBEAT

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4. Immersive technology designer and academic Malcolm Burt says his research suggests compelling narrative content is much more important in creating engaging experiences than technical specs. He collected original data from multiple participants in various experiences around the world, and feedback from users overwhelmingly outlined their unwillingness to return to experiences that were not anchored on a broader backstory. – PHYS.ORG

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5. Denmark is using VR to tackle the nation’s teenage drinking problem. The Virtual Reality Experience created as a Danish Government collaboration project puts young people in realistic situations where they can visualize the negative effects of rising alcohol levels in their system. The $320,000 project which uses 125 different immersive 360 scenarios, will be tested on Danish schools later this year before being made available in app stores globally. –  VRSCOUT

6. There are a lot of similar VR headsets being brought to market this spring, so it is useful to see how they compare. This article pits the Oculus Rift against the Oculus Quest on price, technical specs, and comfort. – TECH RADAR

7. Star Wars fans will be treated to Virtual Reality series by ILMxLab. The Vader Immortal experience is set to launch on the Oculus Quest next month. – ROAD TO VR

8. Laura Kobylecky talked to artist Brian Behm at South by Southwest about how he’s using AR to extend the reach and engagement of his art. – TECH TRENDS

9.  Augmented reality art exhibition Felice Grodin: Invasive Species is on display at the Perez Art Museum Miami until June 30, featuring four works overlaying the museum’s waterfront hanging gardens with the translucent body of a digital species created by Grodin which refer to invasive jellyfish found in South Florida waters. – PAMM.ORG

10. This video of a disabled user exploring a boundless virtual world from his wheelchair has inspired an interesting conversation thread around accessible designs and the broader possibilities of the immersive medium to empower users. TWITTER

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This newsletter was written and curated by Alice Bonasio, a journalist and consultant obsessed with the immersive technology space, including AR/VR/MR/XR and any other acronyms that fit into the realities spectrum. Over the past 15 years, Alice has advised a wide range of start-ups and corporations on digital transformation and communication strategy and is the Founder and Editor-in-Chief of Tech Trends. She also regularly contributes to publications such as Quartz, Fast Company, Wired, Playboy, The Next Web, Ars Technica, VRScout and many others. Follow her on Twitter @alicebonasio

 

Editing team: Kim Lyons (Pittsburgh-based journalist and managing editor at Inside); Susmita Baral (senior editor at Inside, who runs the biggest mac and cheese account on Instagram); and David Stegon (senior editor at Inside, whose reporting experience includes cryptocurrency and technology).

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